Challenge:

Illustrate how deeply rooted and essential the services of KPN are in the Netherlands.

Director | Hugo Keijzer

After some research, we met Dewi. She’s nine and travels wherever the fair takes her, togehter with her parents and little brother: a life that – for so many of us – is very unrelatable. In every new place the fair staff park their homes, Dewi and her friends have to start building their adventure ground from scratch. The only constant is the School on Wheels. Thanks to KNP’s service the kids can learn the same things as kids in other schools do. Dewi was our perfect protagonist who allowed us to see what’s it like to be a kid on a fairground – but then on the other side of the fence.