FEEL-GOOD ENDINGS, FEEL-GOOD BEGINNINGS

FEEL-GOOD ENDINGS, FEEL-GOOD BEGINNINGS

There is literally nothing that drives us more than film’s ability to -in the end- make you feel good. That’s why we love the medium and that’s why we love our work: a feel-good ending is just such a powerful thing! But with great power comes great responsibility. And...
A new day | FrieslandCampina

A new day | FrieslandCampina

We proudly present the new FrieslandCampina corporate film ‘A new day’! The film was produced to mark the end of its 150th anniversary year and pays tribute to the many generations of dairy farmers who have made FrieslandCampina to what it is today: a dynamic,...
Storytelling: what you’re doing wrong (Part 2)

Storytelling: what you’re doing wrong (Part 2)

Successful corporate storytelling is a lot harder than it looks. As I explained in part 1 of this 2-part article, finding the perfect alignment of story, insight, and message in a corporate film can be quite complex. It means using sophisticated techniques to subtly...
Why women should tell stories

Why women should tell stories

It happened a couple of years ago at a dinner party. During the obligated after-dinner round of ‘have you seen this tv-show/watched this film/read this book’, I was standing in front of my bookcase to find a book I wanted to recommend to my friends. As my eyes were...